The Globalization of Vilification; The Localization of Redemption
This chapter discusses the impact of globalization on sports and vilification, and how the vilified sport hero has often found redemption in modern mythologizing. Globalization has given rise to social uncertainty, which is often played out in the field of sports. Increasing social uncertainty, especially on the issue of race, brings with it the savage solace of the scapegoat ritual as societies seek to resolve uncertainty by blaming an “other”.
Keywords: sports, globalization, vilification, redemption, social uncertainty, social life