Jump to ContentJump to Main Navigation
Look Who's CookingThe Rhetoric of American Home Cooking Traditions in the Twenty-First Century$
Users without a subscription are not able to see the full content.

Jennifer Rachel Dutch

Print publication date: 2018

Print ISBN-13: 9781496818751

Published to University Press of Mississippi: September 2019

DOI: 10.14325/mississippi/9781496818751.001.0001

Show Summary Details
Page of

PRINTED FROM Mississippi SCHOLARSHIP ONLINE (www.mississippi.universitypressscholarship.com). (c) Copyright University Press of Mississippi, 2020. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in MSSO for personal use.date: 28 November 2020

From Grandma’s Recipe Box: How Cookbooks Sell Comfort and Help Create America’s Consumer Cooks

From Grandma’s Recipe Box: How Cookbooks Sell Comfort and Help Create America’s Consumer Cooks

Chapter:
(p.99) 4 From Grandma’s Recipe Box: How Cookbooks Sell Comfort and Help Create America’s Consumer Cooks
Source:
Look Who's Cooking
Author(s):

Jennifer Rachel Dutch

Publisher:
University Press of Mississippi
DOI:10.14325/mississippi/9781496818751.003.0004

The rhetoric of commercial cookbooks mirrors the “death of home cooking narrative” by promising to provide the fulfilment that Americans are seeking. Creating an idealized picture of cooking at home, commercial cookbooks sell “comfort cooking” in which the kitchen becomes an oasis that allows the reader to shut out all of the stress of modern life and reconnect with family, community, and food. The first step in creating a healthy meal, comfortable home, and happy family is, of course, buy the cookbook.

Keywords:   Cookbook, Consumerism, Cooking from scratch, Comfort cooking

University Press of Mississippi requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.

Please, subscribe or login to access full text content.

If you think you should have access to this title, please contact your librarian.

To troubleshoot, please check our FAQs , and if you can't find the answer there, please contact us.