Jump to ContentJump to Main Navigation
Stories of OprahThe Oprahfication of American Culture$
Users without a subscription are not able to see the full content.

Trystan T. Cotten and Kimberly Springer

Print publication date: 2009

Print ISBN-13: 9781604734072

Published to University Press of Mississippi: March 2014

DOI: 10.14325/mississippi/9781604734072.001.0001

Show Summary Details
Page of

PRINTED FROM Mississippi SCHOLARSHIP ONLINE (www.mississippi.universitypressscholarship.com). (c) Copyright University Press of Mississippi, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in MSSO for personal use.date: 25 September 2021

New Age Soul

New Age Soul

The Gendered Translation of New Age Spirituality on The Oprah Winfrey Show

(p.33) 3 Chapter Three New Age Soul
Stories of Oprah

Karlyn Crowley

University Press of Mississippi

Oprah Winfrey has become not just a widely loved talk show host but a spiritual leader in her own right. This chapter shows how she blends New Age culture with a racialized “sister sensibility” to create a unique female-centered ministry for her largely female audience. By analyzing the appearances of white, New Age experts on her talk show, it demonstrates how Oprah positions women at the center of her church by translating a New Age vision authenticated by African American struggle. Women’s spiritual experiences are central on The Oprah Winfrey Show, not secondary or peripheral. Oprah’s appeal to women, white women in particular, is her ability to filter white, New Age ideas in gendered terms that are legitimized through race.

Keywords:   Oprah Winfrey, New Age culture, female audience, spiritual experience, race, white women

University Press of Mississippi requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.

Please, subscribe or login to access full text content.

If you think you should have access to this title, please contact your librarian.

To troubleshoot, please check our FAQs , and if you can't find the answer there, please contact us.