Jump to ContentJump to Main Navigation
The Survival of Soap OperaTransformations for a New Media Era$
Users without a subscription are not able to see the full content.

Sam Ford, Abigail De Kosnik, and C. Lee Harrington

Print publication date: 2010

Print ISBN-13: 9781604737165

Published to University Press of Mississippi: March 2014

DOI: 10.14325/mississippi/9781604737165.001.0001

Show Summary Details
Page of

PRINTED FROM Mississippi SCHOLARSHIP ONLINE (www.mississippi.universitypressscholarship.com). (c) Copyright University Press of Mississippi, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in MSSO for personal use.date: 01 March 2021

The Evolution of the Production Process of Soap Operas Today

The Evolution of the Production Process of Soap Operas Today

(p.187) The Evolution of the Production Process of Soap Operas Today
The Survival of Soap Opera

Erick Yates Green

University Press of Mississippi

This chapter examines recent technological advancements through the lens of modern soap opera directors who are striving to keep abreast of these new developments. Technological advancements have become a double-edged sword for the soaps industry. There are vast image quality improvements: from standard-definition to high-definition (HD) images; diminished costs for higher-speed HD cameras; less need for high-output lighting gear; and more seamless and affordable post-production workflows. But there are dramatically more competitive distribution systems as well. Longtime soap opera dominance over daytime network television audience share is no longer a reality.

Keywords:   soap operas, daytime television, television production, cameras, technological advancement

University Press of Mississippi requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.

Please, subscribe or login to access full text content.

If you think you should have access to this title, please contact your librarian.

To troubleshoot, please check our FAQs , and if you can't find the answer there, please contact us.