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The Superhero Reader$
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Charles Hatfield, Jeet Heer, and Kent Worcester

Print publication date: 2013

Print ISBN-13: 9781617038068

Published to University Press of Mississippi: March 2014

DOI: 10.14325/mississippi/9781617038068.001.0001

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PRINTED FROM Mississippi SCHOLARSHIP ONLINE (www.mississippi.universitypressscholarship.com). (c) Copyright University Press of Mississippi, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in MSSO for personal use.date: 19 June 2021

Color Them Black

Color Them Black

(p.252) Color Them Black
The Superhero Reader

Adilifu Nama

University Press of Mississippi

This chapter considers the impact of the lack of black superheroes on both black and white children. It argues that concern over media effects on black children who admire white superheroes is overly simplistic and fails to seriously take into account the fact that audience reception is a more complex phenomenon than is suggested by a strict stimulus-response model of media consumption. It also examines the comic book Superman vs. Muhammad Ali, and Black Lightning, the first black superhero in the DC Comics universe.

Keywords:   superheroes, blacks, superhero comics, whites, children, audience reception, Superman vs. Muhammad Ali, Black Lighting

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